Barcel is a maker of tortilla, potato chips and other confectionery and snack foods. It is a unit of Grupo Bimbo created in 1950. It is based in Lerma, Mexico. A different company with the same name, operating in Chile, was acquired by PepsiCo in 1998.
Takis (formerly called Taquis), a roll-shaped snack fashioned after the traditional Mexican taquito.