User blog comment:CEDJunior/What Could Have Been: Heel Kelly Kelly/@comment-1375848-20151010005807

The thing about heels though is that they need to be good wrestlers. Kelly was never that. She tried, but she was never to the level of heels like Melina, AJ Lee (when she heeled), Mickie James (ditto) and so on. That's why when there aren't any good wrestlers, they get away with the heel Diva's. But now that we have good wrestlers coming up from NXT they can no longer do it.

In the current dynamic, if Kelly did come back - no choice. She would have to be a face.